Soon: Buying stocks on Facebook on 3 clicks

The social network Facebook will soon allow its users to buy shares of their favorite companies directly on their pages fans. Why not click on the button "Like" while two additional clicks allow you to enter the capital of the company.


Advanced technology

If your smartphone is designed in the medium-term to become your bank cards, it's the same with your Facebook account. Indeed, we learn that the authorization was given by the NASDAQ, the largest electronic stock market in the world, to allow the purchase of shares directly on the site.

The new "Like"

The stock will be made in a few clicks, as for putting a "Like" on the page of a celebrity or company. Chris Kelly, head of private data in Facebook feels it is "the development of a like button in many areas." Ease of access that will allow the number of families owning shares of fat. They are only 18% in the U.S., which still represents nearly 14 million homes.

Loyal3

The company is in charge of this project is called Loyal3 and it already offers to purchase shares out of Facebook. But soon it will be possible to do directly from the social network. For example, you can on the page of a fan of Coca-Cola, buy stock in just three clicks via a widget on the page of the company concerned. Loyal3's CEO, Barry Schneider, sees this possibility as a general public access to the world of finance, not only for an elite of Wall Street, of owning a business. Or at least some matter how small it.